Transforming The Careers Of The World’s Leading Speakers

I was excited to be selected by Future Voices to create the vision of this new elite speaker training agency.

What I did
Branding, Graphic Design, Website Design, Website Build

What I delivered
Logo Design, Brochure, Brand Graphics, Event Management, Woocommerce, Wordpress Website

What the client said
The team send their appreciation for your great work!

Take a look
www.future-voices.com

Award Winning English Sparkling Wine

Candover Brook needed to upscale their purchasing process, moving to online purchasing and automated fulfilment. Alongside this we automated review capture, post sale care and gift messaging.

Candover Brook also wanted to offer paid for events via the website as well as showcase their press and awards.

What I did
Website Design, Website Build

What I delivered
Shopify Ecommerce and Event Website

Take a look
www.candoverbrook.co.uk

Ink is the UK’s leading producer of original short plays

Ink were looking for a dynamic website from which to advertise their shedule of events, whilst making it simple for actors, writers, directors and crew to get involved.

The website needed to allow for the ability to become a friend, purchase sponsorships, donations and event tickets, sign up for workshops, view alumni and get involved, with a very easy to use CMS.

What I did
Creative Workshop, Concepting, Graphic Design, Website Design, Website Build

What I delivered
Event Management Website, Ecommcerce, Dontations, Infographic templates, Registration forms, News and Profiles.

More than just pots.. they are sophisticated artworks… GQ Magazine

Sophie’s work is stunning and rightly acclaimed and with collectors worldwide she approached me to create a new website to enable her to sell her work online. With a large amount of variations on the products and colours we worked to streamline the booking process

What I did
Experience Design, Graphic Design, Website Design, Website Build

What I delivered
Squarespace E-commerce Website

Take a look
www.sophiecook.com

Celebrating independent makers of beautiful things

This was a fun logo to work on with the client, the figurehead for a very elegant boutique.

What I did
Branding, Graphic Design, 

What I delivered
Logo Design, Brand Assets

Seasonal, nature led, garden inspired Floral Design

Rachel needed a website to support her new business following her passion of flowers.

What I did
Graphic Design, Website Design, Website Build

What I delivered
Squarespace Website, Workshop Booking, eCommerce, Photo Gallery

What they said

Abi designed and created a lovely website for me, i couldn't be happier with it. Would highly recommend.

Take a look
www.thepetalgirl.co.uk

Driving better healthcare outcomes for everyone.

Firefish Healthcare provide reserch in digital healthcare and approached me for a simple archive for News and Case Studies as well as a Brand Icon.

What I did
Graphic Design, Website Design, Website Build

What I delivered
Logo Design, Website Design, Brand Graphics, Website Build, Article Archive.

Take a look
www.firefishhealthcare.com

We are experts in the generation of tomorrow

The Pineapple Lounge state that a disruptive cultural shift calls for a rethink of the research rulebook. I was asked to create a playful yet impactful and easy to navigate website for this exciting Youth Market Research agency.

What I did
Website Design, Website Build

What I delivered
Brand Awareness Website with Video Capability

What the client said
"I am super happy with the site!!"
Riwanon Gestin, MD

Take a look
www.thepineapplelounge.com

Nutritious delicious dishes for kids of any age.

Entrepreneur and chef Jess Cooks approached me to bring her products direct to customer via a Jess Cooks branded website and ecommerce management system from which to manage her orders.

What I did
Graphic Design, Website Design, Website Build

What I delivered
WordPress Woo-commerce Website

What the client said
I really enjoyed working with Abi on our company website. She is a creative and highly skilled web designer and is always super patient and helpful. I wouldn't hesitate to recommend!

Take a look
www.jesscooks.co.uk

Supporting Children & Parents Together

Therapists Sarah and Eva approached me to help them create the brand for their new children's therapy business. The brief was to be bright, bold and inclusive, appealing to both adults and children.

What I did
Graphic Design, Website Design, Website Build

What I delivered
Logo Design, Stationery, Brand Graphics, Therapist Website

What the client said
We absolutely love it and are so excited to share it. Thanks you for all your work, it has been a brilliant process. We LOVE the postcard! Thank you so much. These are fab thanks Abi, we love them! Thanks for all your work for Chorus, we really REALLY love the graphics you are creating, they communicate exactly what our ethos is, we are so happy!

Thank you so much for the amazing work on the website, we are really excited to see it come together Thank you so much for getting this to us so quickly. We are really impressed and feel you've really understood our vision.

Working with Abi was fantastic from start to finish. She not only built us a beautiful website that we love, but also took us through each stage expertly supporting us to design our content and create a superb design guide that succinctly and stylishly communicates our company values. Cannot recommend highly enough!

Take a look
www.chorusfamilies.co.uk

Ancient formula; modern elixir

Nonsuch approached me in a consultancy capacity to carry out a brand audit and establish where the identity needed to change. This culminated in an an audit report, reworked communications document and moodboard to brief the photographer and social marketing team.

From here I refreshed the logo to fit the new positioning, followed by website and new packaging labels.

The website was built using the shopify platform as a brand discovery journey and online shop integrating with Nonsuch’s fulfilment house as well as allowing for recipes linked to the products, news and events.

The website also integrates with the Klaviyo mail system, Instagram and Facebook shopping.

What I did
Workshop, Experience Design, Branding, Graphic Design Website Design, Website Build, Content Design

What I delivered
Brand Audit, Creative Brief, Logo, Website, Packaging

Take a look
nonsuchshrubs.com

Wickham Market’s Fantastic Pub & Community Space

I was really keen to realise the vision of my local pub as it was renovated to an exciting new venue after many years of dereliction and enjoyed working with the dedicated team of volunteers on the project.

What I did
Graphic Design, Website Design, Website Build

What I delivered
Logo Design, Pub Sign, Brand Graphics, Booking Website

What the client said

“It has been a please working with Abi on our new branding and website. From the initial enquiry through to fionished product she has been extremely helpful, professional and prompt, showing genuine interest and enthusiasm in our project. I'd highly recommend Abi to anyone.”

Take a look
thegeorgecommunitypub.co.uk

The Plastic Solution
Join the Revolution

The Plastic Solution is pioneering the circular economy in the hospitality sector, removing single use plastics from the cleaning process.

I was excited to win the pitch to brand this new business, creating a sales brochure and website.

What I did
Brand Design, Graphic Design, Website Design, Website Build

What I delivered
Logo Design, Brand Graphics, Infographics, Sales Brochure, Website

Take a Look
theplasticsolution.co.uk

For those in need, hardship or distress.

The Mills Charity were looking for a brand they could be proud of to create awareness in the area of Framlingham that they work offering grants and homes where needed.

What I did
Graphic Design, Website Design, Website Build

What I delivered
Logo Design, Stationery, Brand Graphics, Members Area, Online Grant Application Forms

Take a look
www.millscharity.co.uk

Brought to you by the brewers of Aspall Cyder and exciting new craft beer.

Chevallier brewing approached me to work with them on the brand of their new beer - Suffolk Blonde. With roots as far back as Miss Havisham, it was an exciting undertaking; steeped in history with a touch of feminine Steam Punk starting from a concepting and visualisation session to narrow down the brand.

What I did
Creative Workshop, Concepting, Branding, Graphic Design

What I delivered
Brand Identity, Beer Can Design, Table Toppers, Drip Matts, Pump Badges.

Internationally-known face of technology

Spencer Kelly is presenter of the the popular and long running BBC Technology programme Click. He needed a website that was easy to update, to promote his career as a technology journalist, speaker and presenter.

What I did
Website Design, Website Build, Digital Marketing Design,

What I delivered
Wordpress Speakers Website with Video Capability, Substack News Hub

What the client said
Abi's great to work with - she's got some good visual ideas, knows all the tricks, and is generally a nice person to deal with. And very patient when I started moving stuff around and being indecisive!

Take a look
www.spencerkelly.com

Local Provenance, Global Appeal

Grange Farm shop had tried three times unsuccessfully to set up their website, they are an incredibly busy customer focused business and they needed help. Together we gradually built their online presence to fit in with the time they had to give it and the most pressing needs of the shop such as Christmas Ordering and then Covid Ordering, and how Hampers and Events.

What I did
Branding, Graphic Design Website Design, Website Build, Print Design,

What I delivered
Brand refresh, Logo design, Print Ads, Instore cards & stickers, Website Design & Build. Event system, Auto-calculating order form.

Take a look
www.grangefarmshop.co.uk

Dr Katie Newton set up Drowsy Bee in response to the degradation of the UK flower market.

Flowers used to be natural, straight from the garden of mad ladies in stately homes, apparently, then they were shipped from around the world, lost their smell, delicacy and Englishness. Drowsy Bee brings all this back.

Katie approached me to create her brand, which then followed on to the ecommerce and subscription website on squarespace.

What I did
Graphic design, Branding, Website Design, Website Build

What I delivered
Logo Identity, Graphical Brand Assets, Ecommerce Website

Take a look
www.drowsybeeflowers.co.uk

Supporting Suffolk Businesses to become more digitally literate.

byAbi & JLC Works collaborated to win the Suffolk East Council backed Digital Springboard Project, brining the initiative to life through branding, marketing tools and online learning material.

What I did
Identity design, Graphic design, Website design, content strategy

What I delivered
Brand Identity, Powerpoint deck, Website prototype, social media assets, online learning material

Ed Berger is a herbal medicine lecturer and practitioner his knowledge and understanding of medicinal plants is humbling. For his logo he wanted to use one of these herbs. I took a flower pressing and then created a digital imprint that by overlapping the leaves, if you look carefully, created a shape of the green man at the top of the logo

What I did
Graphic design, Website design. Print management.

What I delivered
Logo & stationery, Leaflets & brochures, Website.

What the client said
Abi captured what I was looking for perfectly, I was impressed that she didn't just use the computer but created the pressing first to then transfer to digital format. The leaflet and website have been well received.

Take a look
www.edberger.co.uk

Net Zero Industry Report

The Insight Climate Collective Industry Report against climate change and for Net Zero in the Market Research Industry

What I did
Website Design, Website Build

What I delivered
Digital Annual Report

Take a look
www.insightclimatecollective.org

Fairly sourced, locally roasted tea.

Knowing their quality and ethics, I worked with Coffeelink to extend their passion into Tea, keeping within the Coffeelink family to create TeaLink.

What I did
Research & Ideation, Branding, Graphic Design, Packaging Design

What I delivered
Identity, Logo & Stationery, Packaging Design for printed boxes and generic bags.

What the client said
Thank you Abi for your continued work with us, as always we love it.

Take a look
www.tealink.com

A face for any day, style or mood.

I won the Cast pitch to work as the designer alongside a development house to create this innovative start up watch disruptor business.

What I did
Workshop, Experience Design, Website Design

What I delivered
Website prototype

Take a look
www.castwatches.com

Supporting entry into the marketing industry.

The Marketing Education Trust approached me to update their brand identity and website to match the inclusive future facing direction of the industry they support.

The continuation of this was to create more awareness around the grants and funding they offer to those looking to enter the marketing sector.

Cannot speak highly enough of Abi. The work is of an incredibly high standard and the responsiveness to request couldn't be better. A real talent and lovely to work with. Couldn't be happier with the work done for the Marketing Skills Trust website. Highly recommended.

What I did
Branding, Graphic Design, Website Design, Website Build

What I delivered
Logo & Brand Identity, Graphical Brand Assets, CMS Website

1970’s style bar in Woodbridge, Suffolk

What not to like? This website was so much fun to design with a 70’s vibe, and Clare wonderful to work with, definitely worth a visit if you have’t been already

What I did
Graphic design, Website design. Website Build.

What I delivered
Squarespace Ecommerce & Events website.

Take a look
www.1975winebar.com

Award winning for a reason…

Delicious fruit filled ice-cream. I approached Alder Tree knowing it would be a fantastic brand to work with. As a small food producer in Suffolk their local, family, community, sustainable ethos, not to mention Audrey the van, is heart warming. My job was to marry the elegance of flavour and sophistication of taste with their earthy roots providing an online brochure advertising what Alder Tree are up to and how to buy.

What I did
Workshop, Experience Design, Graphic Design, Website Design, Website Build

What I delivered
Squarespace Brand, Product, Wholesale and Events Website

Take a look
www.alder-tree.co.uk

A new and exciting hub for pregnancy and beyond.

Baba & Belly approached me to create a brand and ecommerce website for this exciting new brand. Already getting attention across the UK, Baba & Belly brings together community, therapy and courses and trusted products for the journey of pregnancy and birth.

What I did
Brand Design, Graphic Design, Advertising Campaign, Website Design & Website Build.

What I delivered
Brand Identity, Adverts, Stationery, Packaging, Ecommerce Website, Booking System.

Take a look
www.babaandbelly.com

A local festival of art & music.

This is a great promotor of local music, art and eco friendly and family events in the area run by a lovely bunch of high profile guys in their field. I was keen to be involved and happy to be invited to build the website.

What I did
Website Design, Graphic Design, Website Build

What I delivered
News and events squarespace festival website.

What the client said
"I had the pleasure of working on two major music and art and festival redesigns with byAbi. The combined projects lasted for nearly a year and throughout Abi found inventive and simple solutions, however complex the problems or pressured the environment. Perhaps the biggest testimony was that after our relaunch colleagues across Europe, from artists to managers, to club owners and festival bookers, sent unsolicited praise for the new sites." Ben Osborne, DJ, writer and Creative Director of Noise of Art and Woodbridge Festival.

Take a look
www.woodbridgefestival.com

For a diverse and inclusive workplace

Commissioned by Vitesse Media digital publishing house to design and build their online diversity publication. Working to their design system and wordpress and advertising network I created a website for journalists and content creators to grow and inform.

What I did
Branding, Experience Design, Graphic Design, Website Design, Website Build

What I delivered
Logo, Wordpress content generating website

Take a look
www.diversityq.com

Food and event photography that tells a story.

Jemma approached me to work with her to present her event photography for a range of clients - not just weddings, and to grow her food photography website to include elearning as well as her commercial portfolio.

What I did
Website Strategy, Website Design, Website Build, Shootproof integration, Elearning,

Workshop, Experience Design, Branding, Graphic Design Website Design, Website Build, Content Design

What I delivered
Event Website, Food Photography Website with E-learning

Take a look
https://www.jemmawatts.com/
https://www.pearl-pictures.com/

Farmshop & Deli, Café & Crafts

Having created the Alder Tree Ice Cream website Alder Carr Farm came to me to redesign their main website to showcase each store and supplier as well highlighting all the other parts of a great day out.

Steeped in the most idyllic family history, our brand exploration surfaced a need to promote Alder Carr past, present and future.

What I did
Experience Design, Website Design, Website Build,

What I delivered
Marketing website with events, store information, café details and more moving to selling products online in phase 2.

Take a look
www.aldercarrfarm.co.uk

David Bodanis is a speaker, business advisor and writer of bestselling nonfiction books, notably E=mc² and Einstein’s Greatest Mistake (taken from google).

What google does not say is a kinder, more interested and interesting man you will find hard to meet. Getting a peak into the working of David Bodanis’s brain was an honour.

What I did
Content Design, Website Design, Website Build, Hosting Management

What I delivered
Squarespace writer, speaker and book launch website.

What the client said
"Abi transformed my life through the terrifically apt website she created. She's imaginative, quick - worked really well with a changing brief - and has a wonderful visual and storytelling eye. I recommend her unreservedly."
David Bodanis - Author, Speaker, Thinker.

Take a look
www.davidbodanis.com

Niche Manufacture for Petrol Stations

It was a pleasure to explore the depths of the STA workshop which prompted the idea to carry out a coffee table book style photoshoot to promote STA’s bespoke production

What I did
Creative briefing (copywriter & Photographer), Website Design, Website Build, Graphic Design

What I delivered
Wordpress product catalogue website

What the client said
Abi made creating our new website very straight forward. She interpreted our brief in terms of look and feel with ease, and advised on content, imagery, and navigation, whilst ensuring the site fulfilled our needs for the foreseeable future. Offering niche engineering services, it was key the site reflected our innovative approach and standing in the petrol forecourt sector, but in a fresh and engaging manner. Abi delivered on all fronts.

Take a look
www.statechnical.com

Mental Health + Safety Training

From it’s inception I have worked with MH+S to create a joined up marketing strategy and design across all touch points, from branding, to website, digital stationery, sales brochure, webinar slides, course booklets, cards and folders.

We needed an eye-catching, playful look and feel for a difficult subject, providing all the collateral needed to run training courses across the country.

Using parallax transitions, micro interactions and css animation across the website to engage with the layered textures and graphics of the brand set.

What I did
Brand Strategy, Branding, Experience Design, Website Design, Website Build, Graphic Design

What I delivered
Logo, infographics, promotional website, sales brochure, course material, powerpoint sides, advertising.

Take a look
www.mhs.training

The convergence of music and art in the digital and post digital age.

Ben Osborne approached me to redesign and build this website supported by the Arts Council England. The challenge was to accommodate a constantly growing body of content in a clear and exciting format covering music, video and art as well as projects and education around Europe. The website needed to act as a showcase of upcoming events and an archive of past productions.

What I did
Experience Design (UX), Content Design, Website Design, Website Build

What I delivered
News, media and events Wordpress website.

What the client said
"I had the pleasure of working on two major music and art and festival redesigns with byAbi. The combined projects lasted for nearly a year and throughout Abi found inventive and simple solutions, however complex the problems or pressured the environment. Perhaps the biggest testimony was that after our relaunch colleagues across Europe, from artists to managers, to club owners and festival bookers, sent unsolicited praise for the new sites." Ben Osborne, DJ, writer and Creative Director of Noise of Art and Woodbridge Festival.

Take a look
www.noiseofart.org

Everything you need in the landscape garden trade.

Arbour Landscape Solutions approached me to carry out a brand evolution project. Starting with their logo, then rolling out the brand across each touchpoint including the new website.

What I did
We commenced with an in depth brand strategy workshop conducted via zoom due to the pandemic then I started sketching ideas around the 2 core aspects of the initial logo; circle and leaf. Working through an iterative sketch process from original to concept.

On presentation of these worked up concepts, we selected, developed and looked at how the sub brands would sit within that concept.

The evolved family of logos; umbrella brand and 3 sub brands needed to be recognisable to loyal customers, whilst representing the growth of the business to a professional, trade only, one stop shop of landscaping products. 

The logo development was narrowed to two and then one, where I looked at the detail of typeface, colour and sub brand. Each sub brand needed to appeal to a more niche audience.

The final logo used a modernised version of the leaf evoking the original brand, with the addition of a supporting structure representing the level of service and  customer support. The crossover of the structure suggesting the inclusion of hard landscaping and finally the colour evolved from the original and segmented to represent the different categories of products.

From there I created assets for communication, social media and worked on both UX and UI design for the new ecommerce website.

What I delivered
UX Consultancy, Branding, Ecommerce Website Prototype, Graphic Design, Stationery, Media Assets

What the client said
Thanks to Abi & her creative talents for helping to make the Arbour Landscape Solutions rebrand and new website design go smoothly. Abi has worked alongside my web team Upshot Media to create a unique user experience for one of the most comprehensive e-commerce platforms for the landscape Trade. Great communications and well worth the monies we have paid for her services. Thank you Abi.

Take a look
www.arbourlandscapesolutions.co.uk

Luxury boots and shoes made to order.

Jadd approached me to work on a ‘look and feel’ to be rolled out across all marketing material creating a consistent and reflective identity. Once done I also applied it to the shopify website.

What I did
Brand Discovery Workshop, Brand Identity, Website Design, Website Build, Graphic Design.

What I delivered
Brand Guidelines, Shopify Ecommerce Website, Interactive shoe graphic to explain shapes and leather.

Yoga that’s sculpted to fit you

Issy was starting up a new type of yoga class sculpted to fit you, not asking you to fit to the class.

I created a brand based on the sculptural elegance of yoga, and a website to follow.

What I did
Brand Design, Graphic Design, Website Design, Website Build

What I delivered
Logo, Flyer, Squarespace Website.

What the client said
Abi was really helpful and made a beautifully designed website for me! highly recommended

Take a look
www.yoga-with-issy.com

Beautiful marina and boatyard on the Suffolk Coast.

Ocean PR approached me to pitch for the new Suffolk Yacht Harbour website. The brief… ‘I want my client to be blown away’ (my words not theirs)… and easy to update.

What I did
Experience Design, Website Design, Website Build

What I delivered
Wordpress Website

Take a look
www.syharbour.co.uk

Providing intelligence to support business relations across Europe from Brexit to beyond.

Torbay was founded by think tank and business intelligence analysts to aid European businesses through Brexit, the deadline for the new brand therefore being pressing! I worked with the team to provide the overall brand and digital templates for all their reporting and conference material.

What I did
Branding, Graphic Design

What I delivered
Logo, Brand guidelines, Brochure, Report, Flyer, Editable Templates

Real research in a digital environment

Realfield approached me to create the brand for their new type of field research then continuing this across the website working with the development team in Kenya.

What I did
Brand Strategy, Branding, Experience Design, Website Design

What I delivered
Logo, brand guidelines, website prototype

Take a look
realfield.io

Walks, Talks and Workshops providing awareness and education on natures herbs and how they can be used in a medicinal context.

Herber approached me having tried to create their own website but getting stuck. I took them through a workshop to see if I could help them finish what they had started or if the discovery dictated we would be better to work together to create a new website. This process also uncovered the need for a logo and identity based on the herbal illustrations that Sarah creates.

So I created a brand identity and online presence to create awareness and sell their workshops via the website, whilst taking their seasonal diary and herb kitchen recipes online and introducing people to what Herber offer.

Following on from our work together Herber came back to me to create the Herbernaculum soap workshop website to sell the soaps online.

What I did
Workshop, Experience Design, Graphic Design, Website Design, Website Build

What I delivered
Squarespace E-commerce and Event Management Website

What the client said
Abi has created a beautiful site for us and has kept calm and patient throughout our stumbling processes.  She has helped to clarify our vision and enabled us to use our own material to visualise our concept in a wonderful way.  We genuinely cannot recommend her highly enough.  Sarah and Ann. 

Take a look
www.herberandco.uk
www.herbernaculum.co.uk

360 Wellbeing for mind, body and soul.

58 approached me to create an omnichannel gateway experience to their differing products and services. Understanding their 360 embodiment of health 58Wellbeing became the brand house within which each sub brand sits.

What I did
Brand Strategy, Experience Design, Website Design, Website Build

What I delivered
Brand gateway website with smooth parallax transitions to enhance the flow between products and services.

Take a look
www.58wellbeing.com

Improving care and community in the NHS.

KSOD came to me to help plan, design and build their online presence. Creating a brand, content strategy and final website to reflect the sensitive but powerful nature of the services and consultancy offered by Katy Steward OD.

What I did
Branding, Content Design, Graphic Design, Website Design, Website Build

What I delivered
Logo, Squarespace community website

What the client said
Abi added immense value throughout the process and was fun to work with. She was efficient from start to finish, brought a clear head to helping me think about the wider business, and kept the website build on track. Helpful way beyond the website build, the finished product still inspires me and has landed well. K

Take a look
www.stewardod.co.uk

Suffolk Yacht Harbour Regatta

Working with SYH on their stable of digital products, this website needed to streamline and simplify the entry and results process of the yearly regatta.

What I did
Brand Continuity, Website Design, Website Build, Graphic Design

What I delivered
Events & Results Listing, Website, Dynamic Entry forms, Countdown clock

Marketing Material
As part of working with SYH Marketing Team I create the monthly Harbour Lights magazine, Digital Newseltter, Magazine Adverts, Invitations, Signage and Exhibition Stands.

Take a look
www.syhclassicregatta.co.uk

The Suffolk Business Start Up Lab.

Shout About approached me to work with them on creating an identity for the new Suffolk Start Up Lab, an exciting venture to incubate the next big suffolk success stories.

We worked through concepts and colours to arrive at a logo that was both fun and professional with elements that could be used across all marketing material and incorporated into the interior design of the lab space.

What I did
Concept Design, Graphic Design

What I delivered
Logo & Branding

What the client said
We approached Abi with a loose brief looking for a creative answer to our brand identity and she came up trumps. From initial meeting to final sign-off Abi was a pleasure to work with and hit the brief, costings and timing absolutely on target. Thank you.

A social enterprise determined to make a difference to the lives of those experiencing an eating disorder.

Wednesday’s Child was a start up with a moving idea, plenty of passion and the need for a website to define and sell their ability to help those with an eating disorder.

What I did
Experience Design, Graphic Design, Website Design, Content Architecture, Website Build

What I delivered
Shopify E-commerce Website, Subscription Service, Event Listings, and Publishing Platform.

What the client says
I thought your session was fantastic, and really helped me. Bear in mind I’d love to write you some kind of testimonial at some later stage, because even that process was way more than any other web developer has done with me…. testimonial on its way!

Take a look
www.wednesdayschild.co.uk

Supporting and promoting the art of letter carving.

LAT approached me with a fantastic brief and challenging deadline. We started by auditing the content and creating user journeys to map out the full extent of pages, paths and actions. We did this via workshops to create wireframes and a sitemap to inform both the designer and copy writer. The website needed to showcase the 4 main aspects of the charity; Artists Register, Training, Support and Commissions through a variety of features and functionality such as galleries, events, workshops, lead gen, e-commerce shop, donations and annual subscriptions. At the same time we needed to sensitively incorporate their Memorials by Artists business and generate revenue and time saving functionality. We all worked hard, had fun and hit the deadline!

What I did
Workshop, Experience Design, Graphic Design, Website Design, Website Build

What I delivered
Squarespace E-commerce and Event Management Website

What the client said
Abi, we are transformed! Now we have to live up to the magic you have performed on us. When we set the deadline of being up before our Chelsea Physic Garden event for artists it was mighty ambitious. To have achieved it is down to your calm encouragement and guidance and, of course, your excellent design. We were all caught by that from the start and I know the team had a clear sense of the possible prize. Thank you.

Abi created a great website for The Lettering Arts Trust, and we would not hesitate to work with her again. She had a complex brief and organised all our material, including an ecommerce section, in an attractive way that was easy to navigate.

Take a look
www.letteringartstrust.org.uk

Coffee Blends with Attitude

Mr Beans was a start up looking to disrupt the coffee norm. So we carried out a design thinking workshop to pinpoint what that disruption should be. In a market of single origin sophistication, ethical etiquette and complicated brews, he wanted to provide simple sustainable blends that did what they said on the tin… well bag.

With a bit of cheeky two fingers up to the industry I created the Street Art Logo and ‘Coffee This Good Should Be Banned’ strapline, followed by packaging and the website. Promoting street art and providing great, no fuss coffee.

What I did
Workshop, Graphic Design, Website Design, Website Build

What I delivered
Branding, Packaging, Shopify E-commerce Website.

What the client said
Working with Abi was a real pleasure, her understanding of branding and website skills are phenomenal and have really pushed Mr Beans Coffee to the next level, Abi was always very quick in responding to any questions I had and explained this very simply and efficiently, i will surely be working with her again in the future with any other projects I have .

Take a look
www.mrbeanscoffeeuk.com

Quirky gifts from Lottie B

Lottie B approached me to take her new business online to sell her products and be a market place for others, bringing her own character into the mix.

What I did
Logo Design,  Graphic Design, Website Design, Website Build

What I delivered
Logo & Squarespace E-commerce Website

Take a look
www.lottieb.co.uk

Garden Design & Build

Snipe needed to plan and implement a new website to showcase the changing focus of service & projects. Together we planned the new structure and content of services, and I suggested setting up a projects section that could be updated from site photos as they were taken and automatically push out to social media. From there I designed and built the Snipe Website.

What I did
Workshop, Website Design, Website Build

What I delivered
Squarespace Portfolio and Sales Website.

What the client said
Firstly, I would like to thank you for my new website. The reviews I’ve had from customers, colleagues, family & friends has been excellent. Loving the new look & feel, which is crisp, clean & professional. Since the website went live last week, we have already had 2x new enquiries. So a BIG Thank You.!

Take a look
www.snipelandscaping.com

Local Suffolk Arable Farming

Having worked with Richard Parry to create the Mint & Mustard brand he then asked that we create a new identity for his arable farming keeping the same colour palette.

Creating a logo from workshop through to sketching, a variety of concepts and iterations of the final version to create the new RW Parry brand with an earthy organic feel, easily recognisable on packing boxes and letterheads alike.

What I did
Workshop, Concept Design, Graphic Design,  Brand Identity

What I delivered
Logo & Brand Palette

Independent Wine Merchant

Belinda needed an online presence to act as affirmation for buyers searching on the large wine finder platforms. Simple and quick to update establishing Busyby and showcasing an up to date wine list and offers. The outcome was more enquiries created by the trust portrayed by the website.

What I did
Website Design, Website Build

What I delivered
Squarespace Brochure Website

Take a look
www.bushbyfinewines.co.uk

You’ve already met Brewbacca!

Furry pink forager needing a good online home. The packaging is eye catching, the Craft Beer is excellent, the Events are extremely fun, the Brewbacca video’s are definitely worth a watch and the community ethos is what most of us only aspire to. But Wildcraft Brewery needed an e-commerce website to reflect this wildness, and allow people to smoothly and securely buy their beer, spirits and event tickets… try it for yourself wildcraftbrewery.co.uk

What I did
Workshop, Experience Design, Graphic Design, Website Design, Website Build

What I delivered
Shopify E-commerce Website, Facebook Store, Event Ticketing.

Take a look
www.wildcraftbrewery.co.uk

Holistic Massage Therapy & Clinical Aromatherapy

I worked with Heidi Sanders to distil all the facets of what she does as a therapist into a website talking to each group of people she treats letting them know how her therapy sessions can be of benefit, with information about her and her qualifications and easy way to contact and book creating a calm and ‘holistic’ website.

What I did
Workshop, Experience & Content Design, Graphic Design, Website Design, Website Build

What I delivered
Squarespace website

Take a look
www.heidisanders.co.uk

Nigerian ‘Nollywood’ Moivie directed by Teco Benson. A fantastic Nigerian and British cast for this highly anticipated movie

Fantasy Communications contacted me to create a trailer micro-site for the launch of ‘Just One Blood’ the movie. To integrate with social media and publish teaser content of the movie prior to the film premier

What I did
Website Design, Website Build

What I delivered
Film teaser website.

The first ‘really’ recyclable cups, cartons and bottltes

Working on the design of cups, cartons, bottles, template guidelines and promotional material with Frugalpac on this really exciting project of bringing the first truly recyclable products to market.

What I did
Graphic Design

What I delivered
Packaging Design, Flyer Design, Brand Guideline and Artwork Template Design

Seriously the best tasting chicken around, if you haven't tried it you should!

Approached by Curzon Marketing to create a website for SHC based on their new brand surrounding the theme of 'the way it used to taste'.

What I did
Workshop, Graphic Design, Website Design, Website Build

What I delivered
Squarespace Brand and Product Website

What the client said
Abi is just wonderful to work with - She always gets back to us so fast, always understands a brief perfectly and nails the delivery whilst totally keeping to the brand identity

Take a look
www.suttonhoochicken.co.uk

Specialist Wallcovering and Wallpaper Installers

Curzon Marketing approached me to work with them on a new brand and website to reflect Wells’ unique specialism, and create an identity that could be rolled out across social media and email communication as well.

Starting with a branding process to create a logo, identity and brand assets we then extended this across the website design stage testing different variations of the theme iterating through to the final design.

What I did
Workshop, Brand Identity, Experience Design, Graphic Design, Website Design, Website Build

What I delivered
Logo, Identity & Brand assets, Design concepting and variations, Squarespace Portfolio & Enquiries Website with Marketing integration.

View Brand Asset guidelines

What the client said
Wells Interiors have collaborated with Abi on multiple projects, including website design and luxury brochures. Each time, she has brought our briefs to life with impeccable attention to detail and a refined, elegant touch. Her ability to capture our brand’s essence and communicate it effectively is truly impressive. Abi is not only organised and efficient but also a joy to work with. We look forward to many more successful collaborations in the future.

Take a look
www.wells-interiors.com

Human Resources & Health and Safety

Juniper came to me needing a website to reflect the industries they served with a professional website that also promoted their ‘out of the box’ thinking, ability and flexibility in a sector that can be perceived as rigid and corporate.

What I did
Workshop, Graphic Design, Website Design, Website Build

What I delivered
Squarespace Business Website

What the client said
Creating your own website is a daunting prospect with many pitfalls. Abi helped provide structure to the process and challenge to our thinking, ensuring our website was exactly what we hoped it could be, and more. Great service, Great results! Thank you

Take a look
www.junipercapabilities.com

Empowering the next generation of (female) leaders

Harriet & Laira approached me to first carry out a design sprint to decipher which therapy services to offer and at what target market and the hierarchy of these. From this really useful day together stemmed the core of their offer empowering workshops to business women via collective groups and equine guided learning

What I did
Workshop, Experience Design, Graphic Design, Website Design, Website Build

What I delivered
Design Strategy Report, Corporate Identity & Stationery, Squarespace Event Management Website

What the client said
As a partnership, we worked with Abi on a new shared website we were launching. The workshop process that Abi offers really helped us to get clear on how to guide potential clients through what we do, which we both found extremely helpful. Abi’s sense of fresh contemporary style has been great for our branding. She is a real professional and we would not hesitate in recommending her to anyone.

Take a look
www.equilibrium-partners.com

Book the best taxi fare in your area

Trebuchet approached me to carry out a UX audit of the website which had grown organically over the past couple of years. This resulted in streamlining the users flow for a better user experience then redesigning the look and feel to enhance this.

What I did
Workshop, Experience Design, Website Design, 

What I delivered
Competitor Analysis, User Flows, Wireframes, Website

Take a look
www.jumpyn.com

This was a Trebuchet project.

Holistic driving instruction, especially brilliant with nervous drivers.

Sue Cooke had had prolonged stress with per previous websites and was looking for someone who would listen, build a new website and her confidence to use it and create an updateable CMS, 

What I did
Workshop, Graphic Design, Website Design, Website Build

What I delivered
Squarespace Business Website

What the client said
I’ve just had super feedback from a new customer who was searching for an instructor in Bungay.  He went on many sites but he found mine the easiest to read and most friendly. That was exactly what we were trying to achieve. Very happy. More phone calls and emails coming in too. Thank you  for doing a great job.

Take a look
www.suecookedrivingschool.co.uk

Felixstowe Port Users Association

The FPUA required a website to support their members with news, events, ticket sales and members directory.

I designed and built a CMS website with background video, listing directory, application forms, and ticket sales.

What I did
Website design, Website build

What I delivered
Wordpress Members Directory Website

What the client said
Working with Abi Fawcus and her team at byABi has been a positive experience. We’ve partnered on numerous websites, and each project has been seamless, thanks to Abi’s expertise and meticulous attention to detail. Her collaborative approach makes the entire process efficient and enjoyable. I’m consistently impressed by her ability to deliver innovative designs that align perfectly with our client’s visions. I highly recommend Abi to anyone seeking a reliable and talented web design partner.

Take a look
www.fpua.co.uk

The oldest Pub in Suffolk!

Louise & Stewart approached me for a modern website that still reflected the 14th Century tradition and of course great food.

I designed a one page website, quick and easy to get a feel, find and book. Accessible across all devices and with a rework of the logo.

What I did
Workshop, Graphic Design, Website Design, Website Build

What I delivered
One page Website, Logo

Take a look
www.greyhoundinnpettistree.co.uk

Veterinary Medical Supplements

byAbi won the pitch to work with Animax to create their new website showcasing their new range of products. The website was to act as a product catalogue for businesses and wholesalers, as well as offer Member account areas, and have good use of video and graphics.

What I did
Graphic design, Website design, Website Build

What I delivered
Product Catalogue and Members area WordPress Website, Media Adverts

Take a look
https://animax-vet.com/

Alphabet Sweats hand make fantastic Alphabet and Education inspired sweat shirts for kids.

What I did
Graphic design

What I delivered
Logo & stationery

What the client said
Abi was a great help in getting together my branding for Alphabet Sweats. She listened intently to all of my ideas/meandering & added her own bit of magic to create the perfect logo which epitomises my brand. The Alphabet Sweats branding has had many compliments! 

The Spirit of Nature

Having worked with GIllian on her first website she was now required the functionality to create password protected client galleries and designed emails that she could send to publishers.

What I did
Experience Design, Website Design, Website Build

What I delivered
Squarespace Gallery Website, Password protected Client Areas, Email Submissions & Newsletter, Exhibition Calendar.

Take a look
www.gillianplummerphotography.co.uk

Happy Local Lamb & Beef

Richard of Mortimer Farms approached me to create a brand for his new family run lamb & beef business. Grazed on the marsh land around Orford & Aldeburgh the brief was 'simple, sustainable, friendly'.

What I did
Workshop, Graphic Design,  Logo Design

What I delivered
Logo & Brand Assets

Your Fabulous Free Homes & Lifestyle Magazine!

I was excited to be approached by Living in ... to create their umbrella website for the Living in ... Magazine stable, as a local I had been impressed by the quality of the publications. 

The initial workshop meeting drew out that this website needed to stand on its own two feet as a Suffolk advertising platform as well as home to the growing number of local magazines.

What I did
Workshop, Experience Design, Website Design, Website Build

What I delivered
Squarespace Magazine, Event and Advertising Website

Take a look
www.livinginsuffolk.com

One of the main galleries in the growing cultural town of Margate.

The gallery approached me to create a website that was easy to update constantly changing content and integrate with their social media, as well as look at how to incorporate the different facilities offered which I delivered through banners, video and galleries. Part of the research uncovered the high level of artists exhibiting at the gallery so we also included a showcase of these artists to increase search engine visibility.

What I did
Workshop, Graphic Design, Experience Design, Website Design, Website Build, Content Design

What I delivered
Squarespace Events Website

Take a look
www.vikinggallery.co.uk

Fairly sourced, locally roasted fantastic coffee.

Knowing their passion, quality and ethics, I started talking to Coffeelink about building a strong brand around their ethos. This was an exciting process and we have worked closely together since, exploring every aspect of their marketing material to reflect what Coffeelink stands for.

What I did
Workshop, Experience Design, Graphic Design, Website Design, Website Build

What I delivered
Branding, Logo & Stationery, Packaging Design, Shopify E-commerce Website, Bespoke Development, Online Subscription Service

What the client said
Thank you Abi for our new website and packaging, we love it. Our customers love it. The layout is excellent. Your creativity in tweaking our logo and modernising our brand is apparent. We look forward to working with you on other design projects.

Having worked with Coffeelink for nearly 10 years we have also created an Arabic Brand Noss Noss and a successful mail delivery subscription Service and moved into the Tea Market.

Take a look
www.coffeelink.com

Traditional workwear reimagined for the modern woman.

Spry is a fashion start up who came to me to create the brand, following on with an ecommerce website. 

What I did
Workshop, Graphic Design, Website Design, Website Build

What I delivered
Branding & Shopify E-commerce Website

What the client said
Abi quickly grasped the concept for my new company and proceeded to design me the perfect logo, delivered on time and it every possibly format. She has also designed and implemented a fully functional e-commerce website for me on Shopify, and patiently showed me how to use it. With a keen-eye for design and a solid background in coding, Abi has played an invaluable role in getting my business up and running. 

Take a look
www.spryworkwear.com

Government Terrorism Advisor, Brexit Specialist & QC

David needed to showcase his different areas of specialism to move away from his government role and into the private sector.

What I did
Workshop, Website Design, Website Build

What I delivered
Wordpress Website, Blog

Take a look
www.daqc.co.uk

This was an Infotex project.

Manufacturing Metal Injection Moulding for ventilation systems and more.

CMG Technologies needed to modernise and look at the user experience (UX) of their online presence, to reflect the growth of their business.

What I did
Experience Design, Website Design

What I delivered
B2B Product Catalogue and Client Resource Website Prototype

This project was carried out under contract to Integrated Ideas.

Villa Bonne Esperance is a beautiful rental on the French Riviera.

I was asked to create an updated booking website.

What I did
Website Design, Website Build, Google Booking Integration.

What I delivered
Squarespace property booking website.

Take a look
www.bonneesperance.co.uk

Coaching to help you live to your full potential.

Sophie was looking for a platform from which to launch her new coaching business.

What I did
Concepting, Branding, Graphic Design, Website Design, Website Build, Booking System

What I delivered
Brand Identity, Acuity Scheduling Squarespace Website.

Packaging Design for Health Product

Rhythm produce many healing kefir tonics, but were looking for this new product to stand out in the range.

What I did
Graphic Design

What I delivered
Packaging Design

What the outcome was
I used an explosion of flowers to portray the natural health benefits, mimicking the action and positive feeling of a fireworks display, as the product starts to work.

Exceptional Condiments

Suffolk based Stokes Sauces were looking to create a brand experience as well as increasing their sales online.

What I did
Workshop, Experience Design, Website Design

What I delivered
Website Prototype.

What the outcome was
A website that promotes not just the brand, but quality, taste and provenance increasing sales and brand awareness.

Take a look
www.stokessauces.co.uk

This project was carried out as part of my role at Infotex.
In conjunction with Curzon marketing consultancy

Local Woodbridge Quayside Pub

Needing a website to reflect the atmosphere of the pub and the provenance of the great food they serve.

What I did
Workshop, Graphic Design, Website Design, Website Build

What I delivered
Logo & Squarespace Website

What the client said
Delighted at how much better and professional our website looks after working with Abi. The process was made easy as Abi quickly recognised and achieved the look, feel and image that we wanted. Thank you! 

Take a look
www.theanchorwoodbridge.co.uk

Best selling business book training website

Chris Hirst approached me to work on creating a hub for the training arm of his best selling book, since then we have also added in his very successful podcast and speaking circuit credentials.

What I did
Website Strategy, Website Design, Website Build, Members area, Ecommerce, Content Design

What I delivered
Members Area WordPress Website, WooCommerce Ecommerce, Resource Hub.

What the client said
“Great service and great results.”

Take a look
www.chris-hirst.com

Local Brasserie Restaurant in Woodbridge 

To be in keeping with the sister website, The Anchor, but bringing out the vibrancy of the colour, food and atmosphere.

What I did
Workshop, Graphic Design, Website Design, Website Build

What I delivered
Squarespace Website

What the client said
Delighted at how much better and professional our website looks after working with Abi. The process was made easy as Abi quickly recognised and achieved the look, feel and image that we wanted. Thank you! 

Take a look
www.thetablewoodbridge.co.uk

Houchins, a very un- traditional Wedding Venue. What's with the cow? You'll have to ask...

What I did
Workshop, Graphic Design, Website Design.

What I delivered
Logo & Stationery, Website Prototype.

What the outcome was
A brand and colour  palette that could be rolled out across the venue and website to take bookings from day one, using digital marketing to quickly fill the venue.

Take a look
www.houchins.co.uk

This project was carried out as part of my role at Infotex.

PR & Marketing Agency

Working with Lexia’s team was an exciting project to communicate their brand and services.

What I did
Website design, Content styling, Website build

What I delivered
Squarespace resource directory and brochure website

Take a look
www.lexiaagency.co.uk

Furnishing luxury locations worldwide.

Cheetah serves the interior needs of luxury hotels, yachts, commercial spaces and private residences. With many 5* clients Cheetah came to me to showcase their products in the right light. Easy for interior designers to select and order.

What I did
Website Design, Website Build

What I delivered
Squarespace Ecommerce Website

Take a look
www.cheetahdesign.net

London Estate Agents

I have worked with Peter Barry Estate Agents for over 8 years. From initial logo redesign to campaign ideas, for sale boards, exhibition stands, stationery and marketing material.

What I did
Graphic Design

What I delivered
Logo & Stationery. Leaflet & Brochure, Blog & Mailouts.

What the outcome was
A long term relationship managing all Peter Barry's print requirements across multiple offices.

Garden Trellis sell bespoke garden joinery as well as off the shelf timber garden products.

What I did
Workshop, Graphic Design, Experience Design, Website Design, Content Design

What I delivered
Website Prototype

What the outcome was
Through research we recommended combining the two brands and online sales increased 66% in the first quarter with more qualified leads generated from the bespoke side as well.

Take a look
www.gardentrellis.co.uk

This project was carried out as part of my role at Infotex.
In conjunction with Curzon marketing consultancy

H2O Leisure are a new fun water sports company, with a clever USP of delivering equipment to wherever you are. H2O needed a logo and brand that could be rolled out across flyers, stickers & merchandise giving a surf brand feel.

What I did
Workshop, Graphic Design, Website Design, Website Build

What I delivered
Logo & Website

Timber & timber products

dp Agency approached me for a simple, easy to update portfolio website for their products.

What I did
Website Design, Website Build

What I delivered
Wix portfolio website

Take a look
www.dpagency.co.uk

International Property Management

Husband and wife team managing ex-pat relocations for the Russian market.

What I did
Workshop, Experience Design, Website Design

What I delivered
Website Prototype.

What the outcome was
An elegant website that hinted at British tradition whilst appealing to the Russian market.

Take a look
www.dom-management.com

This project was carried out as part of my role at Infotex.

Belgravia Estate Agent

High End very well respected Estate Agent in the heart of London, approached me to grow and guide them online. 

What I did
Workshop, Graphic Design, Experience Design, Website Design, Content Design, Website Build

What I delivered
Property Website Prototype, Marketing Workshops, Creative Consultancy.

What the outcome was
With specialist knowledge of the Estate Agency business, online I have worked with Ayton Wylie for over 6 years, covering both user experience and user interface design.

What the client said
Your inspiration is an example to us all. Working on the next blog post already! Miracles do happen! On a serious note thanks for all your input as it is particularly helpful to late adopters like me!

Take a look
www.ayrtonwylie.com

Cutter Gloves have a strong brand but came to be to create a new brand of leisure gloves and the yearly cutter brochure.

What I did

What I delivered
Product Packaging & Brochure

What the client said
Abi quickly and clearly understood the brief to work with our brand and create packaging for a new range.

Commercial Property Landlords with a green reputation

Hobbs needed to rebrand to encompass their growing portfolio, with a brief to hint ant the past but embrace the future we worked together to create new brand and website.

What I did
Workshop, Branding, Website Design

What I delivered
Logo, Brand palette and graphics, website prototype

This project was carried out under contract to Upshot Media.

#ShareAdventure

Go Ape's Marketing Team approached us to create a competition website to promote their Summer season. 

What I did
Workshop, Graphic Design, Experience Design, Website Design

What I delivered
Website Prototype

What the outcome was
With a tight deadline we produced a fun interactive device responsive website, with complex competition algorithms and management.

Take a look
www.shareadventure.co.uk

This project was carried out as part of my role at Infotex.

Offering holidays to families with disabled members

I was touched by this trust and why Lin Berwick set up these holiday properties fully catering to family members with disability’s so the family could actually go on holiday together.

What I did
Workshop, Experience Design, Wireframes, Website Design

What I delivered
Holiday Booking System Website Prototype

Take a look
www.thelinberwicktrust.org.uk

This was an Upshot Media project.

I have designed over 50 dog training websites!

No joke! Working in collaboration with Upshot Media who specialise in this industry. From logos and identity, to site maps, user experience, workshops, websites and booking systems.

Here are just a few!

What I did
Workshops, Branding, Graphic Design, Experience Design, Website Design, Content Design

What I delivered
Logos, Websites, Booking Systems, UX Research and Reports

This was an Upshot Media project.